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BRAND DESIGN VISUAL DESIGN PRODUCT DESIGN
BASED IN AUSTIN, TX SENIOR VISUAL DESIGNER

Creating Meaningful
Digital Experiences

Selected Works
Match-Day Campaign
Match-Day Campaign
Visual DesignArt DirectionRecordplus
Houston Rockets App
Designing an End-to-End Application
UX/UI DesignVisual DesignHouston Rockets
Pet Rescue Website
Responsive website for pet rescue
UX/UI DesignVisual DesignPet Rescue
Duolingo New Feature
Creating a new feature for an existing app
UX/UI DesignVisual DesignDuolingo
Studio AD Identity
Modern visual identity for a content agency
Visual DesignBrand IdentityStudio AD
Mirror Store
Streamlining the purchase flow for a fashion e-commerce
UX/UIBrandingMirror Store

Expertise

01 Brand Design

Building visual identities with a clear point of view — from logos and color systems to the details that make a brand recognizable and consistent.

  • Logo Systems
  • Visual Identity
  • Color Systems
  • Brand Guidelines
  • Custom Assets
  • Pitch Decks
02 Visual Design

Compelling visuals that communicate your brand at a glance — from social content and marketing materials to digital assets that make people stop scrolling.

  • Campaign Design
  • Social Content
  • Marketing Assets
  • Presentation Design
  • Digital Design
  • Print Design
03 Product Design

Shaping digital products from flow to final interface, combining thoughtful UX with a strong visual point of view.

  • UX/UI Design
  • User Flows
  • Wireframes
  • Prototyping
  • Design Systems
  • Interaction Design

About

Marcella Fedullo

Visuals have always been my way of communicating. Since childhood, I've expressed ideas through images more naturally than words. That passion led me to become a Visual Designer, creating experiences that connect with people, communicate ideas, and help brands achieve their goals. These are some brands I've had the opportunity to collaborate with throughout my career as a designer:

Brands Read more →